Communication is important in any industry. However there is good and bad communication as well. This post covers tips and points on how to most effectively communicate content to your audience.
Restrain the amount of content on a page
- Don’t overcrowd
- Make sure there is no excess information
- Keep it to the point
- Too much content on one page can confuse visitors
Each visitor is unique and will have different needs.
- Design website on a target market, not as a whole.
- Demographics, age, sex, hobbies.
Clarity
- Communicate information in a short amount of time
- The shorter the time to understand something, the longer a visitor will stay.
- Have a clear purpose and priority of the website that is understandable to the visitor
- There must not be too much noise or clutter.
- The message must be communicated in a way that it can be understood by the visitor.
- Using boxes on top of page is simple, quick and obvious
- Make web site content short and concise
Web Design with Personality!
- In online communication, the human visitor receives a message from a website, not directly from a person.
- It is more effective when the website shows some form of personality
- E.g. Representing there is a person or company behind everything can be through a statement
